Eric has spent the last 17 years building a career in sales & marketing on both client and agency side Having worked in the Kenyan’s hospitality industry for 12.5 years. I quit gainful employed in 2013 to incoporate The Arts Group Ltd, a boutique intergrated marketing agency. Ever since, we have been working with brands to deliver great communications & events with a unified purpose of developing stronger brand equity. I am passionate about about entrepreneurship as this is one of the key solutions to unemployment and business scaling/growth in Africa and particularly Kenya. I desire to share and build in this enterprenueral space as I believe that a candle does not lose anything by lighting another.